Hourglass

Hourglass exists at the revolutionary intersection of science, beauty and modern luxury

Brand Guides / Design Direction / Digital Marketing / E-commerce / Print & Packaging / Visual Merchandising

Creative Director

Directed a creative team on print, packaging, digital marketing, product shoots, visual merchandising for all core and campaign launches. Maintain Hourglass’ modern luxury brand positioning with consistent and visually impactful designs, artful execution and timely deliverables.

Photography

Creative concepts to retouching guidance of stylized campaign imagery and product still life for print, visual merchandising, e-commerce and digital marketing

Brand
Hourglass Cosmetics

Year
2015-2017

Design direction for all global visual merchandising and seasonal updates to ensure brand consistency

Visual Merchandising